The rise of third-party selling platforms has made it easy for sellers to build their businesses. For example, the Amazon Marketplace is a great place to start or grow an e-commerce business. Selling on Amazon is not a get-rich-quick scheme. It requires an Amazon seller loan and it takes time to start selling successfully.
Here are some tips on how to become an Amazon super seller.
1. Decide on a Product
Before setting up an account or creating a listing, identify the product you want to sell on Amazon. There are a wide range of products that businesses can sell on Amazon. To achieve success, consider these tips:
When looking for a product to sell on Amazon, try finding a product that is in high demand. Avoid products sold by everyone, especially big companies, because the competition will be stiff.
Check out potential products on Google, Amazon, and other popular sites. View the number of people searching for the specific product within the past several months.
Find a Niche Market
Operating within a specific market offers a competitive advantage for e-commerce sellers. Identifying a niche helps attract a customer base interested in buying the product. Choose a market that is not highly competitive. This will give you a better chance of standing out.
When it comes to pricing, there should be a balance. Even though buying more expensive products and selling them at a higher price may seem advantageous, achieving success on Amazon can be challenging using this method. Identify a product that is not costly to purchase and can be sold at a reasonable price.
Size of Products
New Amazon sellers spend a lot on shipping. When deciding on the product to sell, consider shipping costs. Prioritize products that are smaller in size as they can fit easily into packaging. The lighter and smaller the product, the less you’ll spend on shipping.
2. Create an Amazon Seller Account
Amazon sellers need an Amazon account to start selling products. The process of creating an Amazon Seller account is simple. Here are essential things to have when creating the account:
- Credit card
- Valid phone number
- Passport or identity card (proof of identity)
- Bank account
There are two types of seller accounts: Individual Seller Accounts and Professional Seller Accounts. The individual seller account gives business owners a chance to sell up to 40 items per month at a fee of $0.99 for every item sold. The professional selling account allows business owners to sell as many products as they want at a monthly flat fee of $39.99.
3. Pick a Supplier and Shipper
Find a supplier who can make the product and ship it to the warehouse. Do a Google search to find suppliers for the particular product. Before choosing a supplier, ask for samples to understand their product.
Read reviews to know the experience of other business owners working with them. Prepare questions and send templates to potential suppliers. Don’t make the final decision based on the company with the best response. Instead, compare multiple quotes from several suppliers.
Even if you may save more money with a cheaper supplier, you may also end up with poor-quality products. Identify a supplier who can make high-quality products at an affordable price.
Different suppliers use different methods for pricing. For example, some have an individual capacity, minimum order quantity, and various shipping costs. Making comparisons will help to choose a supplier who can make the needed order size and at the required frequency.
4. Market the Product
The best way to ensure customers know the product is to market it. Here is how to make that possible:
Create a product listing. Most Amazon customers check the first search results page when looking for a product. Listing optimization (using specific keywords in your listing) helps make products more visible, which in turn can increase sales.
Add the right keywords. Include top keywords in the title and description for products to appear in popular searches. Use Keyword Scout to find keywords used by competitors.
Take great photos. Product photography plays a huge role in selling products on Amazon. People are drawn to visually appealing products. Good product photography will make encourage consumers to buy the product.
5. Get an Amazon Seller Loan to Build a Profitable Business
An Amazon seller loan, strong profile, and excellent marketing strategies are key to becoming a super seller on Amazon. The more positive reviews a seller has, the higher the likelihood of customers purchasing from them.
There are high chances that a new business will not make a profit right away on Amazon. Small business owners should spend money advertising on Amazon to rank well in search results and start earning sales.
When taking the first step toward becoming an e-commerce entrepreneur, don’t forget that things are constantly developing. Continue to educate yourself so you can build a profitable business for years to come.